Resources for small and medium DTC businesses located in or starting in Birmingham
A Q1 2026 briefing for West Midlands ecommerce brands on TikTok Shop’s shift to scaled commerce, new commission fees, and the operational changes needed to win in social and omnichannel selling.
TikTok shop continues its explosive growth in the UK, having dramatically grown over the last year comparing Black Friday 2024 to Black Friday 2025. It continues to be an extremely interesting and appropriate platform for any small to medium enterprise selling to the public via e-commerce here in the West Midlands.
A Q1 2026 briefing for West Midlands ecommerce brands on TikTok Shop’s shift to scaled commerce, new commission fees, and the operational changes needed to win in social and omnichannel selling.
TikTok shop continues its explosive growth in the UK, having dramatically grown over the last year comparing Black Friday 2024 to Black Friday 2025. It continues to be an extremely interesting and appropriate platform for any small to medium enterprise selling to the public via e-commerce here in the West Midlands.
Every company surges around Christmas. Early preparation for shipping and fulfilment is key to surviving the chaos